Category: Supply Chains
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Untapping terroir: Regional variation in hop flavor profiles
Thanks in part to the push for localized supply chains, U.S. hop production is becoming more regionally diverse. Differentiation in geographies implies changes in growing climates and other environmental factors known to alter the flavor profiles of agricultural commodities used in food and drink. We used chemical analyses, blind taste tests, and a choice experiment […]
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Hopping on the localness craze: What brewers want from state-grown hops
Consumers habitually support local food and drink, but locally grown products often come from less developed value chains with lower quality control standards; something suppliers must consider. Using data from Michigan craft breweries, we describe the determinants of a brewer’s decision to purchase local hops. Utilizing generalized linear models, we determine how factors—including perceived consistency […]